About the project
Vacmaster and their creative agency, DifferentNarrative, approached us to create two animated adverts for the new vacuum line-up. The focus was on the tagline which was ‘clean the unseen’.
Starting at a macro level, we would see the dust and dirt being sucked up by the Vacmaster vacuums, demonstrating how much dirt they collect.
This was a mix of technical particle simulations and a touch of magic to create a consistent vortex of particles.