FFS

Female First Shaving

About the project

When FFS approached Lulu to promote their razor subscriptions, we knew we had to get creative. Together with the FFS team, we developed an idea that would capture the essence of their brand and showcase their products in a new and exciting way.

Our team went to work, creating a dynamic set that seamlessly transitioned into different scenes. The pièce de résistance was the revolving floor – a bespoke rotating greenscreen platform that allowed our animation team to match the actors’ rotation for smooth and seamless transitions between scenes.

The revolving floor acted as a platform that could sink and spin, giving us the dynamic motion we wanted to create a visually stunning advert that truly captured the spirit of FFS. The end result was an advert that perfectly showcased their razor subscriptions and highlighted their commitment to providing high-quality and affordable shaving products.

We’re thrilled with how it turned out, and it’s safe to say that FFS was just as pleased. The bespoke rotating greenscreen platform proved to be the perfect tool for bringing our vision to life, and we can’t wait to see what creative projects we’ll tackle next.

Get in touch

We'll let our coffees go cold and give you our undivided attention.

Let's move

Let's plan your project

Have an animation in mind - let's get the ball rolling.

Project calculator

The Shoot

One of the most intriguing scenes of the shoot was the mirror sequence, as we had to capture both the actor and their reflection. It posed a unique challenge as trying to key out the reflection on a green screen would have been a nightmare. Instead, we decided to shoot both in parallel, and the results were flawless.

The shoot was a blast, and we had a blast getting creative with the FFS team. However, our real work began when we started putting together the final ad.

Get in touch

We'll let our coffee go cold and give you our undivided attention.

Let's move

Let's plan your project

Have an animation in mind - let's get the ball rolling.

Project calculator

Related work

Lulu's latest and greatest. We are proud of what we do but don't take our word for it.

Norton Insurance

2023

Find out more

Amtico

2023

Find out more

Telit Cinterion

2023

Find out more

R&V Group

2023

Find out more